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As Interstate has gone through a massive transformation in recent history, we’ve assisted them by creating videos that help tell their story. Both through animation to help illustrate complex systems, as well as live action videos to convey their brand.
We were tasked with finding a balance of approachable-yet-strong tone that matched their brand. One of the biggest challenges was finding a character design that felt gentle, but not child-like or cartoony. In the end we came up with a design that everyone was really happy with!
As Interstate has gone through a massive transformation in recent history, we’ve assisted them by creating videos that help tell their story. Both through animation to help illustrate complex systems, as well as live action videos to convey their brand.
As Interstate has gone through a massive transformation in recent history, we’ve assisted them by creating videos that help tell their story. Both through animation to help illustrate complex systems, as well as live action videos to convey their brand.